BrightPath is a client with new and exciting potential, an early learning facility with over 50 centres across Canada. We were able to strategically redefine their brand and make it fresh and fun as a reflection of their services. The colours, the adventurous children and the styling are a way to show how fun they are to go along with their messages of education, compassion and professionalism they bring to their industry. You can especially see this in the direct mail piece and brochure where we added fun things for the whole family like making paper airplanes, coloring and connect the dots after mom and dad are finished reading about the centres.

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